The internet and print media are flooded with articles and messages about business growth, sales, management and personalities every day. But one basic question has been haunting me for a while. The question is, “why does business exist in the first place?” This question is different from why people do business, or how you can find business opportunities.
I started doing some Google research and honestly couldn’t find a satisfactory answer for it, or let alone an answer that could have amazed me. However, during that time of creatively optimizing my leisure, I found some things worth sharing.
There are different types of people who do business:
If you get past these reasons, then you will bombarded with practical tasks including:
• When I was looking to build a website, people said ‘You worked in IT. Do it yourself’ (I am not a professional web developer though I worked in IT. To some people, working in IT meant I was a super genius who could do anything and also had unlimited time to do it)
• When I was looking for legal contracts, they said ‘Just get it from the internet.’ (Yes, I can get generic contracts but they would not suit my needs or provide any in-depth learning that I would get from working with a professional)
• When I was writing my book “Success Secrets for Migrants” (which will be published soon), people said ‘You can do editing and typesetting yourself.’ (super-genius syndrome again!)
• When I was looking for a tool to manage my business, people said ‘Do it in Excel.’ ( Yes I could, but it would not be clean and effective or have the functionality I needed)
• When I was renovating my house, people said ‘Do it by yourself.’ (in addition to NOT being an IT super-genius, I’m also NOT a plumber or electrician)
How did I get past all of these obstacles? When I got stuck, or I didn’t/couldn’t do something, I finally outsourced it - and that’s where business happened.
So if you can’t do something or don’t want to do something that is a need, then and only then does business happen… what do you think?
I started doing some Google research and honestly couldn’t find a satisfactory answer for it, or let alone an answer that could have amazed me. However, during that time of creatively optimizing my leisure, I found some things worth sharing.
There are different types of people who do business:
- Change makers, who want to change the way we perceive things
- Freedom seekers, who want to escape the rat race and live the way they choose
- Legacy builders, who want to be remembered for their good deeds
- Passionate creators, who constantly believe it’s worthwhile to see the world the way they envision it
- Risk takers, who believe ‘no pain no gain! Period.’
If you get past these reasons, then you will bombarded with practical tasks including:
- Creating a Vision, Mission and Value statement
- Developing a product or service and business plan
- Formulating your Unique Selling Proposition (USP) and positioning it in the market
- Operations and people management
- Cash flow and revenue projections
- Setting up a sales and marketing strategy
- Conducting research and development
- Implementing processes and customer service
- Understanding legal and financial subtleties in order to optimize delivery
- Innovation
- Technology
- Coaching and mentoring
- Leadership skills
- Social media
• When I was looking to build a website, people said ‘You worked in IT. Do it yourself’ (I am not a professional web developer though I worked in IT. To some people, working in IT meant I was a super genius who could do anything and also had unlimited time to do it)
• When I was looking for legal contracts, they said ‘Just get it from the internet.’ (Yes, I can get generic contracts but they would not suit my needs or provide any in-depth learning that I would get from working with a professional)
• When I was writing my book “Success Secrets for Migrants” (which will be published soon), people said ‘You can do editing and typesetting yourself.’ (super-genius syndrome again!)
• When I was looking for a tool to manage my business, people said ‘Do it in Excel.’ ( Yes I could, but it would not be clean and effective or have the functionality I needed)
• When I was renovating my house, people said ‘Do it by yourself.’ (in addition to NOT being an IT super-genius, I’m also NOT a plumber or electrician)
How did I get past all of these obstacles? When I got stuck, or I didn’t/couldn’t do something, I finally outsourced it - and that’s where business happened.
So if you can’t do something or don’t want to do something that is a need, then and only then does business happen… what do you think?
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